Google Ads vs Facebook Ads: Which Is Better for SA Businesses?

Google ads vs facebook ads comparison showing both platform dashboards side by side on a dark moody workspace monitor

The Google Ads vs Facebook Ads decision comes down to one question — are your customers actively searching for what you sell, or do they need to discover it first? Google Ads captures existing demand at R10–R150 per click with high purchase intent, while Facebook Ads creates demand at R3–R30 per click through visual, interest-based … Read more