Ecommerce market size South Africa reached approximately R130 billion in online retail sales in 2025, representing close to 10% of total South African retail spend and growing at roughly 38% year-on-year. For the broader strategic picture, see our Ecommerce Marketing South Africa pillar guide — this post focuses specifically on market sizing, growth rates, and … Read more
Customer lifetime value South Africa is the total Rand revenue a single customer generates for your business across every purchase they make — and for most South African ecommerce stores, it is the single number that separates profitable growth from an expensive acquisition treadmill. If your average customer spends R450 once and never returns, your … Read more
SA online retail grew 38% in 2025 while physical retail managed under 3% — and the ecommerce trends driving that gap are accelerating in 2026, not slowing down. Mobile purchases now account for over 71% of all online transactions, buy-now-pay-later has doubled adoption, and global players like Amazon, Shein, and Temu are forcing local retailers … Read more